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Dreamforge Lab
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DreamForge AI

Brand Identity
Logo Design
Web Design

After completing a top startup accelerator and securing a pre-seed funding round, DreamForge AI was ready to emerge from stealth mode.

 

With their platform validated by early adopters, they sought a branding agency to craft a bold identity that captured their innovation and position them as the industry leader for turning imagination into 3D-printed reality.

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Logo Design

The DreamForge AI logo’s "D" is intentionally designed to leverage multistable perception, similar to the Necker Cube Illusion. This optical effect allows viewers to perceive two distinct 3D cubes, visually reinforcing DreamForge AI’s core capability—transforming simple concepts into complex 3D models.

This dual-perception approach reflects the brand’s dynamic fusion of creativity and technology, aligning with its role in the 3D printing and modeling space. The illusion of depth and dimension further connects to the physical nature of 3D fabrication, while clean lines and a modern aesthetic emphasize innovation and accessibility in the brand’s visual identity.

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Visual Identity

To reflect DreamForge AI’s spirit of innovation, creativity, and accessibility, we crafted a visual identity that embodies its futuristic and intuitive approach to 3D printing. The color palette and typography work together to convey a sense of technological advancement while remaining inviting to both professionals and hobbyists.

Color Palette

  • Blue Ribbon: Represents cutting-edge technology and forward-thinking innovation, aligning with DreamForge AI’s role as a leader in AI-powered 3D design.

  • Cyan: Symbolizes clarity and accessibility, making complex 3D modeling approachable for all users.

  • Turquoise: Evokes creativity and imagination, reinforcing DreamForge AI’s mission to transform ideas into reality.

  • White: Embodies precision and simplicity, reflecting the intuitive and seamless experience.

Typography

DreamForge AI’s typographic system blends modernity with accessibility:

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  • Futura is the primary typeface for DreamForge AI, reflecting the brand’s innovative spirit with its clean, geometric lines. Its versatility ensures consistency and clarity across all materials, reinforcing brand recognition.

  • Space Grotesk complements Futura, adding visual interest while maintaining readability. Its distinct character enhances the brand’s aesthetic, making it ideal for headings and subheadings.

SUNRISE BEIGE

HEX:

RGB: 

E3DFD6

227/223/214

CMYK:

PANTONE: 

14/11/17/0

WARM GRAY 1C

OXFORD BLUE

HEX:

RGB: 

082641

8/38/65

CMYK:

PANTONE: 

100/83/45/51

289 C

WHITE

HEX:

RGB: 

FFFFFF

255/255/255

CMYK:

PANTONE: 

0/0/0/0

-

BLACK

HEX:

RGB: 

0F0F0F

15/15/15

CMYK:

PANTONE: 

0/0/0/94

BLACK C

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Web Design

We designed DreamForge AI’s website with simplicity, brand alignment, and usability at its core.

The layout ensures seamless navigation while the development is fully optimized technically for search visibility and conversion maximize traffic and user actions.

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Web design layout dreamforge black .png

Let's work 
together.

Our team will be in touch within 3 business hours to schedule a free consultation with one of our strategists.

Tell Us About Your Brand!
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